About

With over 12 years of experience in the design industry, I've picked up a mix of skills that blend creative design with practical management. Beginning my career as a Designer, I swiftly transitioned into management and client liaison roles, leveraging my expertise to streamline processes and enhance communication channels.

While I excel in managing teams and projects, I remain hands-on with design tools, ensuring quality output and effective delegation when necessary. Proficient in Adobe Creative Suite, including After Effects for dynamic digital content, and drawing from my background in editorial design, I maintain meticulous standards of accuracy and artworking across both print and digital mediums.

Whether it's orchestrating project timelines, fostering client relationships, or refining designs, I'm ready to leverage my blend of expertise as a Design Manager in the next phase of my career journey.

Experience

Akcelo – May-October 2024
As a Freelance Designer at Akcelo, a dynamic marketing agency known for delivering impactful brand experiences for renowned clients, I transitioned from a short-term engagement to a five-month collaboration, thriving under tight deadlines with a talented team.

Initially focused on design, I leveraged my extensive production skills to ensure seamless campaign execution, collaborating closely with various internal and external stakeholders.

A key aspect of my role was working on in-store campaigns for McDonald's Australia and Ronald McDonald House Charities. I successfully balanced print and digital media projects, enhancing my Figma skills for collaborative digital initiatives. A highlight of my time at Akcelo was contributing to the nationwide rollout of the Monopoly Game in-store experience, managing the campaign across various media, including posters, bunting, outdoor banners, point-of-purchase displays, decals, digital menuboards, and kiosk screens.

Key Responsibilities:
– Collaborated with Account Managers, Developers, Technicians, UX/UI, Motion Designers, and Creative Directors to meet campaign deadlines.
– Designed and produced materials for both print and digital platforms, ensuring consistency and quality across all media.
– Adopted Figma to enhance collaboration on digital design projects, facilitating smoother workflows and improving team communication.
– Engaged in client presentations, fostering strong relationships and ensuring alignment with campaign goals.

This Is Ikon – May 2016-Mar 2024
At This is Ikon, I served as both a Project Manager and Senior Designer, overseeing a range of responsibilities including design, project management, and client/supplier liaison. I managed diverse media projects and fulfilled clients' promotional requirements.

One of my largest clients was Charter Hall, who operate a retail chain of 40+ shopping centers around Australia. A key part of my role was liaising with multiple regional managers and ensuring the branding and aesthetic were kept consistent and effective to the strategic goals.

In addition to Charter Hall, I also collaborated with a range of other clients, including Australia Square, Smartstone Australia, AARNet, Bellenieu, Coverfields, Insite Imagery, One Farrer Place, Quartz Clean, Peter Rowland, Spinifex and Totium.

Key Responsibilities:
Project Management:
– Managing team workflow: Briefing, delegation, and overseeing studio WIPs, internal reviews, and job schedules.
– Team training and onboarding.
– Client and supplier liaison, along with account management.
– Estimating and invoicing using MYOB and Tradeshift, including proposal creation for new projects.

Senior Designer:
– Proficient in most standard Adobe programs. Specialising in art-working and preparing final artwork for both print and digital media.
– Experienced in Figma, continually enhancing skills for collaborative design projects.
– Confident with Mailchimp and other EDM platforms.
– Intermediate proficiency in HTML/CSS and experience working with various CMS platforms to develop and maintain websites.


Indesign Media Asia Pacific – May 2014-May 2016
Mid Weight Designer

As a Midweight Designer, I contributed to creating design solutions across various media platforms, including Australian magazine titles such as Habitus, Indesign, and DQ. My role centered around understanding the needs of both internal and external clients, conducting workshops, and developing visually compelling results tailored to their objectives. Through close collaboration with the creative director and fellow designers, I contributed to the development of innovative design concepts and ensured their effective execution

Key Responsibilities:
– Collaborated closely with internal and external stakeholders to grasp project requirements and objectives.
– Developed creative ideas and solutions in alignment with client objectives, ensuring the appropriate media suited their needs.
– Produced design materials for a diverse range of products, including magazines, websites, advertising, books, posters, exhibitions, displays, corporate communications, and brand identity.


Australia News and Features Services – Feb 2013-Oct 2013
Graphic Designer

As a leading online distance education provider I was responsible for all print and digital marketing requirements. A major highlight of my time there was the design development and roll out of their online tutorial programs.

Key Responsibilities:
– Print / Digital Tutorial Design
– Digital Advertising
– Social Media Promotions
– EDM Marketing
– Editorial Design


Design Identity – Mar 2012-Nov 2012
Graphic Design Internship